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—Limited data

5/8 ingredients recognized

Ingredient safety61
Formulation quality50
Contaminant risk100
Label transparency67
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 5 of 8 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Hannaford

Hannaford, whole grain wheat cereal, strawberry frosted

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Flagged concerns

artificial flavor

Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure

sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Whole grain wheat, sugar, strawberry flavored bits (sugar, corn cereal, corn syrup, palm oil, modified food starch, ferric orthophosphate, niacinamide, zinc oxide, pyridoxine hydrochloride (vitamin b6), riboflavin (vitamin b2), thiamine mononitrate (vitamin b1), folic acid, vitamin b12, natural and artificial flavor, red #40 lake), gelatin, natural and artificial flavor and red #40.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.