20/25 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 20 of 25 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Sweetened Toasted Oat Cereal With Real Berries
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Flagged concerns
CORN SYRUP
Pure glucose; spikes blood sugar; contributes to metabolic disorders.
BHT
Possible carcinogen; liver and kidney effects in animals; endocrine activity.
NATURAL FLAVOR
Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.
VITAMIN A PALMITATE
May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.
SUGAR
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
WHOLE GRAIN OAT FLOUR (INCLUDES THE OAT BRAN), SUGAR, WHEAT STARCH, CORN SYRUP, FREEZE DRIED BLUEBERRIES, FREEZE DRIED STRAWBERRIES, FREEZE DRIED RASPBERRIES, OAT BRAN, SALT, CALCIUM CARBONATE, DICALCIUM PHOSPHATE, TRISODIUM PHOSPHATE, VITAMIN C (SODIUM ASCORBATE), NATURAL FLAVOR, IRON & ZINC (MINERAL NUTRIENTS), A B VITAMIN (NIACINAMIDE), BHT (A PRESERVATIVE), COLOR ADDED, VITAMIN B1 (THIAMIN MONONITRATE), VITAMIN B2 (RIBOFLAVIN), VITAMIN B6 (PYRIDOXINE HYDROCHLORIDE), VITAMIN A PALMITATE, A B VITAMIN (FOLIC ACID), VITAMIN B12, AND VITAMIN D.
Ingredient analysis
Cleaner alternatives
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