Label Matter
Scan
AislesIngredientsTop 10sHow it works
Theme
—Limited data

23/24 ingredients recognized

Ingredient safety51
Formulation quality53
Contaminant risk100
Label transparency23
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 23 of 24 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Frosted oat cereal with mini magical marshmallows

View on Amazon (opens in a new tab)

As an Amazon Associate, Label Matter earns from qualifying purchases.

Flagged concerns

corn syrup

Pure glucose; spikes blood sugar; contributes to metabolic disorders.

modified cornstarch

Ultra-processed starch derivative; very high glycemic index; may disrupt gut bacteria.

dextrose

Isolated glucose from corn or wheat starch; high glycemic; rapid insulin spike

natural flavor

Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.

vitamin a palmitate

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Whole grain oat flour, sugar, corn syrup, modified cornstarch, cornstarch, dextrose, salt, gelatin, colored with (black carrot juice concentrate, beet extract, spirulina extract, oleoresin turmeric, blueberry juice concentrate, beta carotene), trisodium phosphate, natural flavor, mixed tocopherols added to preserve freshness. vitamins and minerals: calcium carbonate, sodium ascorbate (vitamin c), reduced iron, niacinamide, zinc oxide, pyridoxine hydrochloride (vitamin b6), riboflavin (vitamin b2), thiamin mononitrate (vitamin b1), vitamin a palmitate, folic acid, vitamin d, vitamin b12.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.