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—Limited data

19/20 ingredients recognized

Ingredient safety50
Formulation quality48
Contaminant risk100
Label transparency39
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 19 of 20 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Mom Brands

Colossal crunch sweetened corn & oat cereal

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Flagged concerns

partially hydrogenated soybean oil

Contains trans fats; strongly linked to cardiovascular disease.

canola oil

Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.

yellow 5 & 6

ADHD link; allergic reactions; hyperactivity in children; possible carcinogen.

vitamin a palmitate

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

sugar

High glycemic index; promotes inflammation and metabolic disease.

brown sugar syrup

White sugar with trace molasses; marginally better than refined white sugar

Full ingredient list

Corn flour, sugar, brown sugar syrup, whole grain oat flour (includes the oat bran), coconut oil and/or canola oil and/or partially hydrogenated soybean oil, salt, yellow 5 & 6, soy lecithin. vitamins & minerals: vitamin b1 (thiamin mononitrate), vitamin b2 (riboflavin), niacin (niacinamide), vitamin b6 (pyridoxine hydrochloride), folic acid, vitamin b12, vitamin a palmitate, vitamin c (sodium ascorbate), vitamin d, reduced iron, zinc (zinc oxide).

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.