25/27 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 25 of 27 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Sweetened corn & oat cereal, sweetened corn & oat cereal
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Flagged concerns
partially hydrogenated soybean oil
Contains trans fats; strongly linked to cardiovascular disease.
canola oil
Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.
red 3 & 40
Synthetic dye; FDA-banned from food January 2025; animal carcinogen; thyroid effects.
yellow 5 & 6
ADHD link; allergic reactions; hyperactivity in children; possible carcinogen.
blue 1
May cause chromosomal damage; absorbed through skin.
artificial flavor
Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure
vitamin a palmitate
May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.
sugar
High glycemic index; promotes inflammation and metabolic disease.
brown sugar syrup
White sugar with trace molasses; marginally better than refined white sugar
Full ingredient list
Corn flour, sugar, whole grain oat flour (includes the oat bran), brown sugar syrup, coconut oil and/or canola oil and/or partially hydrogenated soybean oil, salt, strawberry juice concentrate, sodium citrate, natural and artificial flavor, malic acid, yellow 5 & 6, red 3 & 40, blue 1, soy lecithin. vitamin & minerals: vitamin b1 (thiamin mononitrate), vitamin b2 (riboflavin), niacin (niacinamide), vitamin b6 (pyridoxine hydrochloride), folic acid, vitamin b12, vitamin a palmitate, vitamin c (sodium ascorbate), vitamin d, reduced iron, zinc (zinc oxide).
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
