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—Limited data

25/27 ingredients recognized

Ingredient safety50
Formulation quality21
Contaminant risk100
Label transparency11
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 25 of 27 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Berry Colossal Crunch

Sweetened Corn & Oat Cereal

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Flagged concerns

PARTIALLY HYDROGENATED SOYBEAN OIL

Contains trans fats; strongly linked to cardiovascular disease.

CANOLA OIL

Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.

YELLOW 5 & 6

ADHD link; allergic reactions; hyperactivity in children; possible carcinogen.

RED 40

Linked to ADHD in children; potential carcinogen; may contain carcinogenic contaminants.

BLUE 1

May cause chromosomal damage; absorbed through skin.

ARTIFICIAL FLAVOR

Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure

VITAMIN A PALMITATE

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

SUGAR

High glycemic index; promotes inflammation and metabolic disease.

BROWN SUGAR SYRUP

White sugar with trace molasses; marginally better than refined white sugar

Full ingredient list

CORN FLOUR, SUGAR, WHOLE GRAIN OAT FLOUR (INCLUDES THE OAT BRAN), BROWN SUGAR SYRUP, CONTAINS 2% OR LESS OF: COCONUT OIL AND/OR CANOLA OIL AND/OR PARTIALLY HYDROGENATED SOYBEAN OIL, SALT, STRAWBERRY JUICE CONCENTRATE, SODIUM CITRATE, NATURAL AND ARTIFICIAL FLAVOR, RED 40, YELLOW 5 & 6, BLUE 1, MALIC ACID, SOY LECITHIN. VITAMIN & MINERALS: VITAMIN B1 (THIAMIN MONONITRATE), VITAMIN B2 (RIBOFLAVIN), NIACIN (NIACINAMIDE), VITAMIN B6 (PYRIDOXINE HYDROCHLORIDE), FOLIC ACID, VITAMIN B12, VITAMIN A PALMITATE, VITAMIN C (SODIUM ASCORBATE AND ASCORBIC ACID), VITAMIN D, REDUCED IRON, ZINC (ZINC OXIDE).

Ingredient analysis

Cleaner alternatives

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