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—Limited data

21/23 ingredients recognized

Ingredient safety50
Formulation quality10
Contaminant risk100
Label transparency26
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 21 of 23 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Cereal

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Flagged concerns

canola oil

Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.

yellow 6

Hyperactivity; allergic reactions; contaminated with carcinogens benzidine and 4-aminobiphenyl.

yellow 5

ADHD link; allergic reactions; hyperactivity in children; possible carcinogen.

red 40

Linked to ADHD in children; potential carcinogen; may contain carcinogenic contaminants.

blue 1

May cause chromosomal damage; absorbed through skin.

artificial flavor

Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure

sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Corn flour, sugar, marshmallows (sugar, modified cornstarch, corn syrup, dextrose, gelatin, artificial flavor, yellow 5, red 40, blue 1, yellow 6), whole grain oat flour, canola oil, molasses, contains 2% or less of salt, sodium citrate, natural and artificial flavor, malic acid, yellow 5, red 40, soy lecithin, blue 1, yellow 6, bht added to preserve freshness. vitamins & minerals: ferric orthophosphate (source of iron), niacinamide (vitamin b3), zinc oxide (source of zinc), thiamin mononitrate (vitamin b1), calcium pantothenate (vitamin b5), pyridoxine hydrochloride (vitamin b6), folic acid.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.