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Theme
70Good
Ingredient safety54
Formulation quality68
Contaminant risk100
Label transparency76
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 11 of 11 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Sugar puffed wheat cereal, sugar puffed wheat

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Flagged concerns

corn syrup vitamins & minerals: vitamin c

Pure glucose; spikes blood sugar; contributes to metabolic disorders.

Sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Sugar, durum wheat, corn syrup. vitamins & minerals: vitamin c (sodium ascorbate), vitamin a (palmitate), iron (ferric orthophosphate), niacinamide, vitamin b1 (thiamine mononitrate), vitamin b2 (riboflavin), vitamin b6 (pyridoxine hydrochloride), vitamin d (cholecalciferol), folic acid.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.