11/12 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 11 of 12 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Sweetened Rice Cereal With Real Cocoa
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Flagged concerns
contains or less of: corn syrup
Pure glucose; spikes blood sugar; contributes to metabolic disorders.
artificial flavor
Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure
caramel color
Ammonia-process caramel coloring; may contain 4-MEI; ultra-processed marker.
sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Rice, sugar, coconut oil, cocoa (processed with alkali), contains 2% or less of: corn syrup, salt, caramel color, natural and artificial flavor, wheat starch. vitamins & minerals: vitamin b1 (thiamin mononitrate), vitamin b2 (riboflavin), niacin (niacinam
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
Ancient harvest, quinoa hot cereal flakes
Big Oz, Organic Quinoa Flakes Rolled Wholegrain Cereal
Quinoa Super Cereal Puffed Stars
97Excellent