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—Limited data

19/22 ingredients recognized

Ingredient safety55
Formulation quality10
Contaminant risk100
Label transparency29
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 19 of 22 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Magic shapes sweetened toasted oat cereal with marshmallows

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Flagged concerns

sugar

High glycemic index; promotes inflammation and metabolic disease.

modified corn starch contains or less of each of the following: brown sugar

White sugar with trace molasses; marginally better than refined white sugar

Full ingredient list

Whole oat flour, dehydrated marshmallows (sugar, modified corn starch, corn syrup, dextrose, gelatin, red 40, yellow 6, yellow 5, blue 1, sodium hexametaphosphate, natural and artificial flavor), sugar, wheat starch, modified corn starch. contains 2% or less of each of the following: brown sugar, salt, tricalcium phosphate, calcium carbonate, tripotassium phosphate, vitamin c (sodium ascorbate ascorbic acid), iron (ferrous fumarate), caramel (color), vitamin a (palmitate), niacinamide, zinc (zinc oxide), mixed tocopherols (to preserve freshness), vitamin b1 (thiamine mononitrate), vitamin b6 (pyridoxine hydrochloride), vitamin d (cholecalciferol), vitamin b2 (riboflavin), folic acid, vitamin b12 (cyanocobalamin).

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.