12/14 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 12 of 14 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Multigrain honest o's cereal, multigrain
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Flagged concerns
natural flavor
Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.
caramel color
Ammonia-process caramel coloring; may contain 4-MEI; ultra-processed marker.
evaporated cane sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Non-gmo corn flour, whole grain pure oat flour, evaporated cane sugar, whole grain brown rice flour, oat hull fiber, unsulphured molasses, calcium carbonate, natural flavor, caramel color (from cane molasses), annatto (for color), vitamin c (ascorbic acid), iron (ferric orthophosphate), vitamin d3, tocopherols (antioxidants to preserve freshness)
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
Ancient harvest, quinoa hot cereal flakes
Big Oz, Organic Quinoa Flakes Rolled Wholegrain Cereal
Quinoa Super Cereal Puffed Stars
97Excellent