How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 16 of 16 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Crisp rice oven-toasted rice cereal
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Flagged concerns
vitamin a palmitate
May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.
sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Rice, sugar, salt, malted barley syrup, mixed tocopherols (added to preserve freshness). vitamins and minerals: sodium ascorbate (vitamin c), reduced iron, niacinamide, alpha tocopherol acetate (vitamin e), pyridoxine hydrochloride (vitamin b6), vitamin a palmitate, thiamin mononitrate (vitamin b1), riboflavin (vitamin b2), folic acid, vitamin d, vitamin b12.
Ingredient analysis
Cleaner alternatives
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