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Theme
59Fair
Ingredient safety50
Formulation quality53
Contaminant risk100
Label transparency32
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 22 of 22 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Koo-kies, snickerdoodle sweetened corn cereal

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Flagged concerns

high oleic canola oil

Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.

corn syrup

Pure glucose; spikes blood sugar; contributes to metabolic disorders.

natural flavor

Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.

vitamin a palmitate

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

sugar

High glycemic index; promotes inflammation and metabolic disease.

fructose

Isolated fructose is liver-metabolized; metabolic concerns at elevated dietary intake

Full ingredient list

Whole grain corn flour, sugar, corn meal, fructose, high oleic canola oil, corn syrup, cinnamon, salt, natural flavor, mixed tocopherols (added to preserve freshness). vitamins and minerals: calcium carbonate, sodium ascorbate (vitamin c), reduced iron, niacinamide, zinc oxide, pyridoxine hydrochloride (vitamin b6), riboflavin (vitamin b2), thiamin mononitrate (vitamin b1), vitamin a palmitate, folic acid, vitamin d, vitamin b12.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.