17/19 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 17 of 19 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Bran Flakes
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Flagged concerns
HIGH FRUCTOSE CORN SYRUP
Linked to obesity, diabetes, fatty liver disease; often contains mercury from chlor-alkali processing.
SUGAR
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
WHOLE WHEAT, WHEAT BRAN, SUGAR, HIGH FRUCTOSE CORN SYRUP, SALT, MALT EXTRACT, IRON (FERRIC ORTHOPHOSPHATE), VITAMIN C (SODIUM ASCORBATE), CALCIUM (CALCIUM CARBONATE), VITAMIN A (PALMITATE), VITAMIN E (ACETATE), ZINC (ZINC OXIDE), NIACINAMIDE, VITAMIN B6 (PYRIDOXIDE HYDROCHLORIDE), VITAMIN B12, (CYANOCOBALAMIN), VITAMIN B1 (THIAMINE MONONITRATE), FOLIC ACID, VITAMIN D (CHOLECALCIFEROL), VITAMIN B2 (RIBOFLAVIN).
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.