23/25 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 23 of 25 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Sweetened naturally and artificially berry crunch flavored corn and oat cereal, berry
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Flagged concerns
canola oil
Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.
yellow 6
Hyperactivity; allergic reactions; contaminated with carcinogens benzidine and 4-aminobiphenyl.
yellow 5
ADHD link; allergic reactions; hyperactivity in children; possible carcinogen.
red 40
Linked to ADHD in children; potential carcinogen; may contain carcinogenic contaminants.
blue 1
May cause chromosomal damage; absorbed through skin.
bht added to preserve freshness
Possible carcinogen; liver and kidney effects in animals; endocrine activity.
artificial flavor
Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure
maltodextrin
Ultra-processed starch derivative; very high glycemic index; may disrupt gut bacteria.
sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
corn flour, sugar, whole grain oat flour, canola oil, molasses, contains 2% or less of salt, sodium citrate, natural and artificial flavor, malic acid, yellow 5, red 40, maltodextrin, soy lecithin, blue 1, yellow 6, bht added to preserve freshness, vitamins and minerals: ferric orthophosphate (source of iron), niacinamide (vitamin b3), zinc oxide, thiamine mononitrate (vitamin b1), calcium pantothenate (a b-vitamin), pyridoxine hydrochloride (vitamin b6), folic acid,
Ingredient analysis
Cleaner alternatives
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