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20/22 ingredients recognized

Ingredient safety52
Formulation quality10
Contaminant risk100
Label transparency30
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 20 of 22 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Great Value

Magic Treasures Toasted Whole Grain Oat Cereal

Food & GroceryBreakfast & CerealOrganic brandBarcode 0078742121987
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Flagged concerns

vitamin b12 bht added to packaging to help preserve freshness

Possible carcinogen; liver and kidney effects in animals; endocrine activity.

modified cornstarch

Ultra-processed starch derivative; very high glycemic index; may disrupt gut bacteria.

caramel color

Ammonia-process caramel coloring; may contain 4-MEI; ultra-processed marker.

sugar

High glycemic index; promotes inflammation and metabolic disease.

brown sugar

White sugar with trace molasses; marginally better than refined white sugar

Full ingredient list

Whole oat flour, marshmallows (sugar, modified cornstarch, corn syrup, dextrose, gelatin, color [red 40, yellow 6, yellow 5, blue 1], sodium hexametaphosphate, natural and artificial flavor), sugar, wheat starch, modified cornstarch, brown sugar, salt, tricalcium phosphate, tripotassium phosphate, caramel color, preservative (tocopherols). vitamins & minerals: calcium carbonate, vitamin c (sodium ascorbate, ascorbic acid), iron (ferrous fumarate), vitamin a (palmitate), niacinamide, zinc (zinc oxide), vitamin b1 (thiamin mononitrate), vitamin b6 (pyridoxine hydrochloride), vitamin d (cholecalciferol), vitamin b2 (riboflavin), folic acid, vitamin b12 (cyanocobalamin). bht added to packaging to help preserve freshness.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.