25/26 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 25 of 26 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Sweetened multigrain cereal, sweetened multigrain
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Flagged concerns
yellow 6
Hyperactivity; allergic reactions; contaminated with carcinogens benzidine and 4-aminobiphenyl.
red 40
Linked to ADHD in children; potential carcinogen; may contain carcinogenic contaminants.
blue 1
May cause chromosomal damage; absorbed through skin.
blue 1
May cause chromosomal damage; absorbed through skin.
modified corn starch
Ultra-processed starch derivative; very high glycemic index; may disrupt gut bacteria.
Sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Sugar, enriched bleached flour (bleached wheat flour, niacin, iron, thiamine mononitrate, riboflavin, folic acid), corn flour, whole oat flour. contains 2% or less of each of the following: salt, calcium carbonate, apple juice concentrate, turmeric, blue 1, dehydrated apple, vitamin c (sodium ascorbate), yellow 6, cinnamon, niacinamide, vitamin a (palmitate), zinc (zinc oxide), reduced iron, modified corn starch, vitamin b6 (pyridoxine hydrochloride), blue 1, red 40, vitamin b2 (riboflavin), vitamin d (cholecalciferol), vitamin b1 (thiamine hydrochloride), folic acid, annatto extract, vitamin b12 (cyanocobalamin).
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
Big Oz, Organic Quinoa Flakes Rolled Wholegrain Cereal
Ancient harvest, quinoa hot cereal flakes
Quinoa Super Cereal Puffed Stars
97Excellent