10/13 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 10 of 13 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
High Fiber Cereal
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Flagged concerns
caramel color
Ammonia-process caramel coloring; may contain 4-MEI; ultra-processed marker.
Full ingredient list
Wheat bran, corn flour, corn bran, dried cane syrup, whole oat flour, oat bran, whey (milk), salt, caramel color, vitamins and minerals: [ reduced iron, vitamin b3 (niacinamide), vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), folic acid], vitamin c (sodium ascorbate), vitamin b6 (pyridoxine hydrochloride, vitamin a acetate, vitamin b1 (thiamin mononitrate), vitamin d3.
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
Ancient harvest, quinoa hot cereal flakes
Big Oz, Organic Quinoa Flakes Rolled Wholegrain Cereal
Quinoa Super Cereal Puffed Stars
97Excellent