12/17 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 12 of 17 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Oatmeal square
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Flagged concerns
expeller pressed high oleic sunflower oil
Industrial seed oil; high omega-6; refined and oxidation-prone when heated.
tapioca syrup
Processed starch-derived sugar; high glycemic; very low nutrient density
natural flavor
Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.
Full ingredient list
Rolled oats, date paste, tapioca syrup, invert syrup, protein blend (whey protein isolate, dried egg whites), evaporated apples, expeller pressed high oleic sunflower oil, soluble corn fiber, plum puree, natural plant sterols, vegetable glycerine, inulin, natural flavor, baking soda, soy lecithin (emulsifier), cinnamon, salt.
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.



