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Theme
68Good
Ingredient safety50
Formulation quality68
Contaminant risk100
Label transparency80
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 10 of 10 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Flax granola

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Flagged concerns

expeller pressed canola oil

Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.

natural flavor

Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.

milled cane sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Whole rolled oats, milled cane sugar, expeller pressed canola oil, crisp rice (rice flour, milled cane sugar, barley malt syrup, salt), cornstarch, flax seeds, honey, freeze dried blueberries, natural flavor, salt.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.