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Theme
65Good
Ingredient safety54
Formulation quality58
Contaminant risk100
Label transparency56
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 16 of 16 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Golden Crisp

Wheat cereal

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Flagged concerns

corn syrup

Pure glucose; spikes blood sugar; contributes to metabolic disorders.

caramel color

Ammonia-process caramel coloring; may contain 4-MEI; ultra-processed marker.

vitamin a palmitate

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

Sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Sugar, wheat, corn syrup, honey, caramel color, salt. vitamins and minerals: niacinamide (b vitamin), reduced iron, zinc oxide (source of zinc), vitamin b6, vitamin a palmitate, riboflavin (vitamin b2), thiamin mononitrate (vitamin b1), folic acid (b vitamin), vitamin b12, vitamin d.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.