20/21 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 20 of 21 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Powdered mini donuts cereal, powdered
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Flagged concerns
hydrogenated vegetable oil
Generic refined seed-oil blend (often soybean/canola); high omega-6; heavily processed.
canola oil
Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.
titanium dioxide
Whitening agent; EU-banned as food additive since 2022 (E171) over genotoxicity concerns; nanoparticle accumulation.
corn syrup
Pure glucose; spikes blood sugar; contributes to metabolic disorders.
bht added to preserve freshness vitamins
Possible carcinogen; liver and kidney effects in animals; endocrine activity.
artificial flavor
Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure
Dextrose
Isolated glucose from corn or wheat starch; high glycemic; rapid insulin spike
sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Dextrose, sugar, corn flour, hydrogenated vegetable oil (coconut and palm kernel oils), wheat flour, whole grain oat flour, corn syrup, salt, canola oil, calcium carbonate, titanium dioxide (color), natural and artificial flavor, bht added to preserve freshness. vitamins and minerals: ferric orthophosphate (source of iron), niacinamide (vitamin b3), zinc oxide, thiamin mononitrate (vitamin b1), calcium pantothenate (vitamin b5), pyridoxine hydrochloride (vitamin b6), folic acid.
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
Ancient harvest, quinoa hot cereal flakes
Big Oz, Organic Quinoa Flakes Rolled Wholegrain Cereal
Quinoa Super Cereal Puffed Stars
97Excellent