How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 28 of 28 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Oats & honey with strawberries toasted multigrain cereal with honey oat clusters, oats & honey with strawberries
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Flagged concerns
high oleic canola oil
Industrial seed oil; very high omega-6; hexane-extracted and heavily refined; promotes inflammatory imbalance.
corn syrup
Pure glucose; spikes blood sugar; contributes to metabolic disorders.
natural flavor
Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.
vitamin a palmitate
May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.
sugar
High glycemic index; promotes inflammation and metabolic disease.
brown sugar
White sugar with trace molasses; marginally better than refined white sugar
Full ingredient list
Milled corn, whole grain wheat, sugar, whole grain rolled oats, whole grain oat flour, brown sugar, rice, dried strawberries, corn syrup, high oleic canola oil, salt, malted barley syrup, honey, mixed tocopherols (added to preserve freshness), natural flavor, annatto extract (color). vitamins and minerals: reduced iron, sodium ascorbate (vitamin c), niacinamide, pyridoxine hydrochloride (vitamin b6), riboflavin (vitamin b2), thiamin mononitrate (vitamin b1), zinc oxide, vitamin a palmitate, folic acid, vitamin d, vitamin b12, alpha tocopherol acetate (vitamin e).
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
