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Frosted flakes of corn cereal by Kellogs
—Limited data

12/16 ingredients recognized

Ingredient safety50
Formulation quality47
Contaminant risk100
Label transparency47
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 12 of 16 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Kellogs

Frosted flakes of corn cereal

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Flagged concerns

HIGH FRUCTOSE CORN SYRUP

Linked to obesity, diabetes, fatty liver disease; often contains mercury from chlor-alkali processing.

BHT

Possible carcinogen; liver and kidney effects in animals; endocrine activity.

VITAMIN A PALMITATE

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

Full ingredient list

MILLED CORN, ŠUGAR MALT FLAVORING, HIGH FRUCTOSE CORN SYRUP, SALT, SODIUM ASCORBATE AND ASCORBIC ACID (VITAMIN C), NIACINA - MIDE, IRON, PYRIDOXINE HYDROCHLO - RIDE (VITAMIN B6), RIBOFLAVIN (VITAMIN B2), THIAMIN HYDROCHLORIDE (VITAMIN B1), VITAMIN A PALMITATE, FOLIC ACID, BHT (PRESERVATIVE), VITAMIN B12 AND VITAMIN D. SUGAR,

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.