Label Matter
Scan
AislesIngredientsTop 10sHow it works
Theme
Frosted mini wheats blueberry whole grain cereal by Kellogg's
—Limited data

9/11 ingredients recognized

Ingredient safety57
Formulation quality62
Contaminant risk100
Label transparency67
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 9 of 11 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Kellogg's

Frosted mini wheats blueberry whole grain cereal

View on Amazon (opens in a new tab)

As an Amazon Associate, Label Matter earns from qualifying purchases.

Flagged concerns

bht for freshness vitamins

Possible carcinogen; liver and kidney effects in animals; endocrine activity.

brown rice syrup

Highly processed starch-derived sugar; essentially pure glucose polymers; high glycemic

natural flavor

Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.

sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Whole grain wheat, sugar, contains 2% or less of whole wheat flour, brown rice syrup, gelatin, fruit juice for color, natural flavor, vegetable juice for color, bht for freshness. vitamins and minerals: reduced iron, folic acid.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.