20/24 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 20 of 24 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Protein plus lightly sweetened wheat, soy & rice flakes cereal, protein plus
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Flagged concerns
high fructose corn syrup
Linked to obesity, diabetes, fatty liver disease; often contains mercury from chlor-alkali processing.
soybean oil
High in omega-6; promotes inflammation; usually GMO; highly processed; industrial seed oil.
artificial flavor
Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure
vitamin a palmitate
May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.
sucralose
May alter gut microbiome; studies show possible DNA damage at high doses.
sugar
High glycemic index; promotes inflammation and metabolic disease.
wheat gluten
Isolated wheat protein; can drive gut inflammation; removed from bran and germ
Full ingredient list
Wheat bran, soy grits, rice, wheat gluten, soybean oil, whole grain wheat, soy protein isolate, sugar, salt, high fructose corn syrup, malt flavor, natural and artificial flavor, ascorbic acid (vitamin c), sucralose, alpha tocopherol acetate (vitamin e), reduced iron, niacinamide, pyridoxine hydrochloride (vitamin b6), riboflavin (vitamin b2), thiamin hydrochloride (vitamin b1), vitamin a palmitate, folic acid and vitamin b12.
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
Big Oz, Organic Quinoa Flakes Rolled Wholegrain Cereal
Ancient harvest, quinoa hot cereal flakes
Quinoa Super Cereal Puffed Stars
97Excellent