21/23 ingredients recognized
pop tarts PROTEIN Boostin Brown Sugar Cinnamon
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Flagged concerns
high fructose corn syrup
Linked to obesity, diabetes, fatty liver disease; often contains mercury from chlor-alkali processing.
soybean oil
High in omega-6; promotes inflammation; usually GMO; highly processed; industrial seed oil.
corn syrup
Pure glucose; spikes blood sugar; contributes to metabolic disorders.
dextrose
Isolated glucose from corn or wheat starch; high glycemic; rapid insulin spike
natural flavor
Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.
caramel color Contains: wheat
Ammonia-process caramel coloring; may contain 4-MEI; ultra-processed marker.
bleached wheat flour
Stripped of nutrients; high glycemic; bleaching may leave chemical residue.
sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Enriched flour (wheat flour, niacin, iron, vitamin B1, vitamin B2 (riboflavin), folic acid), sugar, soybean oil, palm oil (with TBHQ for freshness), dextrose, corn syrup, milk protein concentrate, wheat protein, glycerin, high fructose corn syrup, bleached wheat flour, molasses, salt, cinnamon, wheat starch, leavening (sodium acid pyrophosphate, sodium bicarbonate, corn starch, monocalcium phosphate), xanthan gum, soy lecithin, natural flavor, gelatin, caramel color. Contains: wheat, milk, and soy.