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—Limited data

20/23 ingredients recognized

Ingredient safety66
Formulation quality70
Contaminant risk100
Label transparency26
How we scored this

PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 20 of 23 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology

Cereal, oats & honey

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Flagged concerns

bht for freshness vitamins

Possible carcinogen; liver and kidney effects in animals; endocrine activity.

artificial flavor

Catch-all for synthetic flavor chemicals; regulatory threshold does not address cumulative exposure

vitamin a palmitate

May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.

sugar

High glycemic index; promotes inflammation and metabolic disease.

Full ingredient list

Whole grain wheat, rice, sugar, whole grain oats, wheat bran, milled corn, contains 2% or less of honey, soluble wheat fiber, salt, malt flavoring, natural and artificial flavor, bht for freshness. vitamins and minerals: vitamin c (ascorbic acid), reduced iron, niacinamide, vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), vitamin b1 (thiamin hydrochloride), vitamin a palmitate, folic acid, vitamin d, vitamin b12.

Ingredient analysis

Cleaner alternatives

Same aisle, higher PureScore. Open each one to compare the label.