28/30 ingredients recognized
How we scored this
PureScore is the stored composite of ingredient safety (40%), formulation quality (30%), contaminant risk (20%) and label transparency (10%). This label matched 28 of 30 listed ingredients. Unmatched names never wear an Excellent stamp. Methodology
Cereal in the biscuit, oats and honey
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Flagged concerns
vegetable oil
Generic refined seed-oil blend (often soybean/canola); high omega-6; heavily processed.
natural flavor
Vague term masking hundreds of possible compounds; may include MSG, beaver anal gland secretions, and other sources.
vitamin a palmitate
May enhance tumor development when applied on skin exposed to UV; avoid in daytime SPF products.
enriched flour
Stripped of nutrients; high glycemic; bleaching may leave chemical residue.
sugar
High glycemic index; promotes inflammation and metabolic disease.
Full ingredient list
Whole grain oats, enriched flour (wheat flour, niacin, reduced iron, vitamin b1 [thiamin mononitrate], vitamin b2 [riboflavin], folic acid), vegetable oil (soybean and palm oil, canola oil), whole wheat flour, sugar, dried cane syrup, honey, oat fiber, polydextrose, contains 2% or less of invert cane syrup, leavening (baking soda, sodium acid pyrophosphate, monocalcium phosphate), salt, molasses, nonfat milk, soy lecithin, natural flavor, datem, cinnamon, iron (ferric orthophosphate), niacinamide, vitamin b6 (pyridoxine hydrochloride), vitamin b1 (thiamin mononitrate), vitamin a palmitate, vitamin b2 (riboflavin), folic acid, peanut flour, walnuts, eggs, almond flour, vitamin b12.
Ingredient analysis
Cleaner alternatives
Same aisle, higher PureScore. Open each one to compare the label.
